Embracing the values of generosity for Ramadan, Majid Al Futtaim Finance, a credit cards and prepaid cards provider, has partnered with the GAVI Alliance to help fund the purchase of vaccines for children in the poorest countries.
GAVI Alliance is an international public-private partnership that helps save children’s lives and protect people’s health by increasing access to immunization in the world’s poorest countries. More than 22 million infants remain unimmunized each year, most of them in developing countries where access to the most basic vaccines is limited. As a result, one in five children dies before the age of five due to a vaccine-preventable disease.
The unique pairing leverages the popularity of Najm credit cards. The more that customers use their cards, the more funds that will be raised as Majid Al Futtaim Finance has committed to donate 1% of all transactions over Dhs2000 on credit cards.
Cardholders can also contribute by transferring their loyalty programme rewards, which will be converted to cash donations to the GAVI Alliance during the holy month of Ramadan. Furthermore, if total donations exceed $1.5m, the amount will be doubled through the GAVI Matching Fund, underscoring the foundation’s commitment to the cause.
Majid Al Futtaim Finance is pleased to partner with the GAVI Alliance this Ramadan in supporting their humanitarian causes worldwide,” said Rasool Hujair, CEO of Majid Al Futtaim Finance. “We wanted to find a unique initiative that demonstrates our commitment to corporate social responsibility and to the community at large throughout Ramadan. This charity campaign encourages our customers to donate in a convenient and voluntary way and Majid Al Futtaim Finance is committed to donating 1% of all transactions over Dhs2000 during this period and our goal is to raise enough to provide immunizations for 5,000 children.”
“This is an exciting opportunity for each customer of Majid Al Futtaim Finance to support GAVI’s mission of protecting children from killer diseases in the world’s poorest countries with vaccines, including in the Middle East,” said GAVI Managing Director Hind Khatib-Othman. “Since 2000, GAVI has helped vaccinate 370 million children in developing countries – 40% of them in Islamic countries. Thank you for joining us in ensuring that all children everywhere have access to life-saving vaccines.”
Since it was launched in 2000, the GAVI Alliance has helped immunize more than 370 million children with new and underused vaccines, saving more than 5.5 million lives.
Source: WAM – Emirates News Agency